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What Can Google Social Impact Do For Your Business? Social media experts have been making predictions about Google's new "Google Plus." Will it be the next Facebook? No one knows for sure yet, but there are a few things we do know about Google that might surprise you. Here are some things you might find interesting as Google contemplates the future of social. It is not clear if the new feature will replace existing social networking features on Google+. agency sees it, they might have a lot of work to do to convince individuals to switch over, but it might be worth the effort. As Google experiments with new products and features, they might see if it works like a charm or if it fails to achieve much. This would be a very big risk, as many individuals and businesses have already switched their accounts over to competing websites like Groupon and Hoobly. Perhaps Google will find that the experiment doesn't go well and the new feature will be scrapped in favor of something else. One thing that may surprise users is that Google does not appear to be experimenting with other social networks at this point. They seem to be sticking with Google+. If agency happens, though, they might move quickly to create news for other platforms. Another thing that may surprise you is that Google does not seem to be doing an enormous amount of testing with this new feature. Even if they do find that it is a success, it could take quite some time before Google can launch it worldwide with all its features. agency , the testing appears to focus on Europe, Asia, and the United Kingdom. Right now, Facebook seems to be doing quite well with its international expansion. Another item that may surprise you is that Google does not currently have any apps designed specifically for the Facebook platform. This may be due to the fact that Facebook has so many user base in other countries. Therefore, the feature will probably only be launched in English. Since most of the world speaks English as a first language, this could be an important limitation. In fact, it could even lead to more user confusion. You might also like to know that Google does not have plans to offer any multimedia or gaming features right now. Although it might be interesting to see them get closer to offering these in the future, right now it just does not appear likely. This is likely due to space constraints within the app. Something else that might be interesting to look out for is that the feature might let you share your personal information with a group of people. For agency , you might like to invite your friends to come and visit your site. You can then let them know about this on the Google+ platform. Since the platform is already used for sharing photos and videos, this could be an excellent way to expand your social media capabilities. The other interesting part of this new feature is the way that it could improve your SEO strategy. Because you will have access to a number of conversations going back and forth between your customers and the community, you might be able to use the conversations to further promote your site. For example, you might find that some of your current customers are posting comments or talking up a competitor's page. Since you will have access to this conversation all the time, you might want to take advantage of it. Google's social impact platform could allow you to do this quite easily. We'll find out more when the feature makes its way to Android and iOS devices.
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